Telegram is no longer just a messenger. It has become a powerful platform for content creators, offering opportunities to earn through channels, bots, and the recently introduced Mini Apps. But how can you maximize the profitability of your Telegram project? Full guide to telegram monetization
In this article, we present a comprehensive guide to Telegram monetization, based on the expertise of the Applanza ad network.
Main Ways to Monetize on Telegram
Monetization on Telegram is similar to other platforms and generally involves selling ad placements across various resources: from channels to Mini Apps. However, the forms and specifics of advertising vary depending on the format. Below, we review the most popular Telegram monetization options.
Monetizing Telegram Channels
Channel owners often use two key methods to generate revenue:
Official Telegram Ads (“Sponsored Messages”):
- These ads are displayed through the official Telegram Ads platform and appear at the bottom of channels under the “Sponsored” tag.
- Requirements: The channel must have at least 1,000 members.
- Revenue: Up to 50% of ad income.
Limitation: Telegram Premium users can disable these ads.
Advertising Posts:
- Channel owners can sell ad space through direct agreements with advertisers or by using ad agencies and affiliate programs.
- Agencies automate the process and provide a database of advertisers, making placement easier.
Additional Option: Channel owners can also use “Telegram Stars” — paid emojis that subscribers buy to access exclusive content or support the creator. While this is more of a donation system, it can still supplement monetization efforts.
Monetizing Telegram Bots
Bots offer similar opportunities:
- Displaying sponsored messages and advertising posts.
- Additional features:
- Selling digital products and services.
- Providing access to premium content.
In many cases, bot monetization relies on voluntary contributions from users.
Monetizing Telegram Mini Apps
Mini Apps provide similar opportunities to channels and bots but come with specific nuances:
- No official sponsored messages.
- Challenges:
- Finding advertisers and negotiating deals.
- Integrating ads into the app interface.
- User fatigue from standard ad formats.
However, the Applanza ad network has solved these issues by launching an innovative native ad format for Mini Apps. This new approach allows for non-intrusive ads that do not disrupt app functionality or design.
How to Monetize Telegram with Applanza (Full guide to telegram monetization)
Through Applanza, Mini App owners can monetize their projects by becoming ad partners. This is done via a self-serve platform where advertisers launch campaigns.
Ad Format: Mini banners, resembling push notifications, appear in the bottom corner of the window. They include an icon, title, and description.
Benefits of Monetizing with Applanza:
- No Audience Limits: You can monetize even with a minimal user base.
- High Engagement: The fresh ad format attracts more attention.
- Extensive Advertiser Base: Over 500 active marketers working in top verticals (finance, gaming, e-commerce, and more).
- Simple Integration: Ad placement requires minimal changes to the app interface.
- Customization: You can choose ad categories that suit your project.
Potential Earnings:
- Payment: $0.02–$0.06 per click.
- High-performing traffic can lead to increased bids from advertisers, boosting revenue.
- Potential income: Over $300 per day, depending on audience size.
Step-by-Step Guide for Mini App Owners
To start monetizing with Applanza:
- Submit an Application: Register as a publisher on the Applanza website
Provide a link to your Mini App or website and specify your audience size. - Integrate the SDK: Follow the provided integration instructions.
- Complete the Setup: Ensure the SDK is functioning correctly. Contact Applanza’s support team if you encounter any issues.
Once set up, you can start earning through your Mini App on Telegram.
Conclusion
Telegram has evolved into a powerful platform for earning. Thanks to the Applanza ad network, Mini App owners now have a simple and effective way to monetize. Regardless of audience size, you can enjoy stable income with easy integration and customizable ad settings.
Join Applanza today and start monetizing your Telegram project with maximum impact!
